Current Issue articles

Local marketing experts work to engage today’s patients

Local marketing experts work to engage today’s patients

You might have heard that our nation’s healthcare system is evolving. This backdrop of near-constant change in healthcare brings challenges and opportunities for hospital executives and marketing professionals. Marketers are moving away from old tactics, such as explicitly sales-y content and press releases, and moving towards newer tactics, such as thought leadership and omnichannel campaigns.

Physician Spotlight: Meet Maher Kassis, MD, with Mercy Primary Care-Irvine.

Fast Facts Hometown: Damascus, Syria Family: Shaza (wife) Layth (son) Hobbies: Hunting and soccer. Education: Damascus University in Syria and Internal Medicine Residency at the University of Kentucky   Medical News: Why did you become a doctor?   Maher Kassis: It’s rewarding for me to be a part of this healing ministry. MN: Why did you choose this specialty?   

New guidelines for dental offices

By Jennifer Cave The U.S. Environmental Protection Agency (U.S. EPA) recently finalized technology-based pretreatment standards to reduce discharges of mercury and other metals from dental offices into municipal wastewater treatment plants, also known as publicly owned treatment works (POTWs). The United States Environmental Protection Agency (U.S. EPA) determined that dental practices discharge over five tons

Newly formed Unit will investigate and prosecute fraud related to opioid prescribing and dispensing

  By: René Savarise and Peter Thurman Combatting the opioid epidemic in the U.S. is a top priority for federal and state agencies in 2017. On August 10, 2017, President Donald Trump declared the country’s opioid epidemic a national emergency and committed to expending a lot of time, effort and money to combat the crisis.

Challenges healthcare CFOs in Kentucky face today

By Ben Keeton Healthcare finance is the primary topic of interest as healthcare continues to evolve. Physicians and healthcare providers want to focus on treating their patients and working toward a healthier population. The financial teams work on a separate, but important, process to ensure the rules are being followed for a wide array of issues, including proper claims submission, timely payments and accurate reconciliation.