Tag Archives: hosparus health

Marketing and social media in the healthcare industry

Marketing and social media in the healthcare industry

We talked to marketing and PR folks across the state to hear how they are working to effectively utilize social media to engage patients and consumers. Below are the highlights. Medical News: What is the most effective marketing strategy or trend you are seeing in healthcare marketing? Debbie Cagle Chief Marketing Officer Centerstone Strategies around

A true value-based provider living in a payer world

By Gwen Cooper The recent American’s Health Insurance Plans (AHIP) conference in San Diego was full of insights and opinions. In our ever-changing healthcare system, providers must understand the mindset of payers to stay ahead of the new value-based care curve. I came away with the validation that hospice providers have had it right from

Architecture & Design Round Up

Spencerian College’s new and improved campus  Spencerian College moved students to a new campus in the Dupont Circle medical complex. The new location puts students closer to job opportunities as Dupont Circle is the largest regional medical complex outside of downtown Louisville. The construction and renovation of the building wrapped up in the mid-December 2017,

American Cancer Society outlines legislative priorities

Expanding access to palliative care top goal. By: Lori Earnshaw, MD, Turner West and Kristy Young The need to improve serious illness care is particularly exigent in Kentucky because of our high prevalence of cancer and other serious illnesses and with the aging of the population. The Center to Advance Palliative Care defines palliative care as specialized care for people living with serious

Hosparus Health lays out legislative priorities

Lessen regulatory burden while maximizing person-centered care. By Gwen Cooper The 2018 Kentucky General Assembly is right around the corner. And while the headlines are already focused on pension and tax reform, there will be continued emphasis placed on healthcare issues important to the Commonwealth. As one of our states largest nonprofit medical providers delivering advanced illness and end of life care to over 1100 patients and families

2017 Healthcare Leaders: Insights from the Physician Community

By Ben Keeton Each year, Medical News talks with healthcare leaders from across the Commonwealth to get their perspective on the changing landscape of healthcare. This year, we focused on leaders within the physician community to understand the opportunities and challenges that they face in improving healthcare across Kentucky. Leaders include: (click to view profile)

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